Automotive Professionals

November 28, 2012

What is Your Dealership’s Strategy for Pricing Vehicles? Video: Automotive Marketing Professionals

What is Your Dealership’s Strategy for Pricing Vehicles?

VIDEO: Greg Coleman describes how his Toyota and Lexus dealerships have been proactive on pricing transparency as a consistent strategy around building value on what the dealership provides car buyers. His guidance is sound and the results are strong… Great message delivered by somebody who has done it and seen the results. Use the link provided to watch this video and please leave a comment for Greg…

via Automotive Digital Marketing Professional Community

A Toyota car dealership at the Fremont Auto Ma...
A Toyota car dealership at the Fremont Auto Mall in Fremont, California. Photographed by user Coolcaesar on December 12, 2005. (Photo credit: Wikipedia)
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